Saturday, November 22, 2008

Home Raffle: Sell the Dream not the Ticket

Are you ready to try a home raffle? If you are in a negative equity position and would like to avoid foreclosure, raffling your home may be your only option. Once you decide to raffle your home there are a couple of things that you should keep in mind.

In this article I am going to help you avoid one of the biggest mistakes that I see homeowners make when they try to raffle off their homes. A vast majority of you who are attempting to raffle off your homes have not been trained in home sales. I happen to know just a little bit about selling homes so I am going to share a very valuable tip for making your raffle both timely and successful.

When you are putting together your raffle one of the keys to success is to remember you are not just selling tickets, you are selling the dream of home ownership. People who focus on selling tickets rather than dreams often end up falling short on sales. Basically, keep all of your marketing efforts focused on your customers wants and needs, rather than you own needs to sell tickets.

Best of luck with your Home Raffle

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